There is a new voice in the nutrition community—and it is a booming one! John Allen Mollenhauer, a leading proponent of the More Plant-Based Nutrient Rich^® Approach to nutrient rich healthy eating, is proud to announce the re-launch of nutrientrich.com, a robust website chock full of goodies including The Complete Nutrient Rich^® Healthy Eating Plan and Support System that enables people to make “the Switch” from nutrient-poor unhealthy eating to the great-tasting “nutrient-rich” healthy eating style that is growing in popularity. The site also offers Mollenhauer’s Switch to Rich Digest, a Blog of well-written and researched relevant articles and current event commentary, on this revolutionary new eating style; a delicious and nutritious line of raw, whole, organic super food nutrition products at The Rezealiant Living Store; a comprehensive support system; and a healthy Recipe Database that is second to none! It is the culmination of his life’s work—and it shows! John Allen has wrapped it all up into the simplest and most direct path to success!

The beauty of the nutrient-rich way of eating and living is that you can eat Vegetarian or Vegan or not, gluten-free or not, organic or not, low calorie or not, low fat or not, and even low-carb or not--and still be eating the Nutrient Rich Way. It is an eating style that starts with optimizing the foods and meals you eat for nutrient density, variety, volume and great taste, free of addictive substance so you eat the right amount of calories for you, when you are truly hungry.

It is based on the emerging body of nutritional research that demonstrates the healing powers of higher-micro-nutrient per-calorie foods that detoxify the body, promote natural weight loss, dramatically improve health, reverse disease, and promote slower aging, a younger look and a longer life.

This is not a one-diet-fits-all approach; rather, nutrient-rich healthy eating is a normal and natural way to eat that is designed to meet all of your needs, all the time, including Great Taste!

“This is not just a website—it is a complete healthy eating system that starts delivering the minute you subscribe,” states Mollenhauer, a nutrition education trainer and performance lifestyle coach.

When people enter the site, they are invited to download a very revealing guide called, Wow, I Thought I Was Eating Healthy! Have You Tricked Yourself into ‘Believing’ You’re Eating a Healthy Diet? A must read, as it illuminates the 9 ‘healthier’ diet tactics that are causing us to gain weight, drain our energy and age faster.

After reading this insightful Guide, users are then invited to take a Personal Diet Quality (PDQ) Assessment, which provides them with a Nutrient Rich^® Healthy Eating Score, and recommendations for improvement, as well as a fun icon that inspires users to take the way they eat to a whole new level.

Next they get The Nutrient Rich Healthy Eating Plan, which is available in printed and digital formats including .pdf, and .epub and .noki for Ipad, Nook and Kindle ereaders, etc., and consists of:

• Step 1: Switch to Rich—Nutrient Rich^® Healthy Eating  
• Step 2: Shop, Organize, Prepare & Eat Out The Nutrient Rich^® Way
• Step 3: Simple, Quick & Easy^™ Nutrient Rich^® Recipes (created by Chef Ramses Bravo)
• Step 4: How to Lose Weight the Nutrient Rich^® Way!

The Plan also comes coupled with an extensive Membership Site, which includes online and phone support, a Member Forum, Training and Q&A Calls, with John Allen, and much, much more, as well as a free 300-gram, 30-day supply of Rezealiant "Living Feast" —the great-tasting, whole food, nutrient-rich low-calorie way to fill up, and also speed up body detoxification and natural weight loss!

After many years of being on the path of improving his eating and overall lifestyle, while developing a new worldview on how to live a healthy lifestyle successfully, and be better able to achieve your goals, known as Performance Lifestyle^®, John Allen wanted to establish a new standard of eating. Naturally, he arrived at eating nutrient rich because, as John Allen says, “All paths of dietary practice eventually lead to nutrient-rich healthy eating.”

Mentored early on, by Joel Fuhrman, MD, a leading physician and high-nutrient density nutrition researcher, John Allen became a consummate student on the subject and ultimately launched nutrientrich.com, and was one of the first in the world to begin defining how to eat in a nutrient-rich way.

John’s approach is fresh, modern and to the point. His clear and direct message fully explains what it means to eat "nutrient rich"—the buzz term for healthy eating that we have been hearing so much about these days, which is based on the cornerstone of nutrition called, "nutrient density.”

Mollenhauer says, “When I first caught wind of this idea, I didn’t approach it from a weight loss-only or an "eating healthier" motivation because, as a former body-builder, I had already traveled those paths and knew they didn’t provide sustainable results. Rather, I wanted to find the healthiest and most successful way to eat, and make that ‘The New Normal’ for people who were clearly suffering from hidden lifestyle challenges that were holding them back—the biggest of which, was how they were eating!”

And thanks to his tireless work this healthy eating style is finally being discovered by a whole new generation of people! However, John Allen admits that he did not discover this eating style all on his own and clearly acknowledges that The Nutrient Rich^® Healthy Eating Style and Plan were developed on the shoulders of giants—all of whom cleared the way by heroically doing the long-term studies, clinical work and research on plant-based nutrition and lifestyle intervention, as the way to live disease free. Throughout his career, John Allen has had the leadership and mentoring of many of these leading health and performance professionals, several of whom he now calls close friends, and many of whom are members of The Lifestyle Health and Science Advisory at nutrientrich.com. John simply mined all of the information and ideas he could find, taking the best of the best to create The Complete Nutrient Rich^® Healthy Eating Plan and Lifestyle Support System—the most direct path to success.

Nutrient-Rich eating is The Great-Tasting Healthy Way to Eat that delivers what he has coined as The 7 Success Results Every Body Wants—detoxification, natural weight loss, optimized health and performance, reversal of life-style induced diseases (being overweight, heart disease, and diabetes, etc.), slower aging, looking younger and maximized longevity.

“Eating nutrient rich is not a fad—once you discover it, you can’t go back,” adds Mollenhauer, CEO, Nutrient Rich Life., Inc.

"I can only imagine starting from this place when I began my search for the healthiest and most successful way to eat,” says John Allen, with a smile.

John Allen Mollenhauer invites the public to check out http://nutrientrich.com, where they can take their time in understanding this amazing new eating style, by reading and discovering their own paths to Nutrient Rich^® Healthy Eating!

The post Develop a “New Normal” Healthy Eating Style You Can Call Your Own appeared first on Nutrient Rich.

It seems our commitment to understanding what good science says, not blind ambition, opinion, personal preference, dogma (vegetarian or otherwise), really pays off, because open-mindedness enables us from getting too caught up with what we think we know.

I would have never believed that apples were more antioxidant-rich than berries. Albeit not by a staggering amount, but enough for me to ratchet apples up higher on the desired nutrient-rich foods list!

For those of you who don't know, the antioxidant score of a food is ranked by the ORAC scale - which stands for Oxygen Radical Absorption Capacity of a food. Basically, a measure of a foods ability to detoxify, and remove free radicals, promote slower aging, cancer prevention etc.

To give you some perspective:

The everyday foods we eat like peas, carrots, corn and lettuce have an ORAC score of around 400. All other foods that are NOT on the Top 12 Antioxidants-Rich Super foods list below rank between 400 and 4000.

Now, what are the Top 12 Antioxidants-Rich Superfoods in the world?

1) 1 TBSP of Cocao Powder ORAC 4017

2) 1/2 Cup of Blueberries ORAC 4848

3) 1 Pomegranate ORAC 4950

4) 1 Black Plum ORAC 5003

5) 1 Handful of Pecans ORAC 5086

6) 1 Pear ORAC 5235

7) 1/2 Cup Cranberries ORAC 5271

8) 1 Apple ORAC 5609

9) 1 TSP Cinnamon ORAC 6960

10) 1 Artichoke ORAC11,000

11) 1/2 Cup Goji Berries ORAC18,980

12) 1/2 Cup Acai Berries ORAC 74,780!

These are really insightful findings, not the least of which is the fact that there is an obvious reason why Acai berries have been so popular for weight loss. They are super nutrient-rich and when you eat nutrient dense foods you detoxify the body and promote the natural weight loss process, optimize your health and achieve more of the Success Results. Eating nutrient rich you can reduce your calorie intake amidst optimal nutrition and still be satisfied with great-tasting food!

You will learn a ton about this in The Nutrient Rich® Healthy Eating System where we will help you make the Switch to Rich and develop the mindset that gets you excited about the way you eat, and optimizing it for nutrient density!

Also, I guess we discovered you don't have to search out exotic fruits and foods to get some that are really high on the scale of the most nutrient dense foods in the world!

What are your thoughts about these findings? 

The post The Top 12 Antioxidant-Rich Superfoods in the World appeared first on Nutrient Rich.

Regarding our philosophical conversation about the potential winner of the upcoming "smackdown", one thing I realize clearly after this weekend, is that Dr. McDougal and Dr. Fuhrman are in two similar but very different conversations with the common theme of getting healthier, losing weight, and reversing disease.

 

Dr. McDougall IS most definitely helping people get healthy, lose weight and reverse disease as an enduring pioneer in plant based nutrition, and Dr. Fuhrman is doing the same, with an added focus on performance and longevity. The nutrient-rich way to eat is inherently a broader and more detailed discussion about maximizing health, performance AND longevity; hence, the focus on nutrient density, naturally reduced caloric intake as a result of comprehensive nutritional adequacy (not proactive calorie restriction AKA dieting) and minimization of even mild withdrawal symptoms caused by higher salt, more calorie rich, less nutrient dense foods.

 

Dr. Fuhrman gives additional attention to a new level of detail for maximizing healing, recovery and longevity overall. You probably know the studies on longevity, as an obviously astute researcher; combine them with performance and you have a very new message.  That is not what Dr. McDougall is focused on in my assessment even though he enables improvements in both additional areas, somewhat, simply by virtue of that fact that he promotes a healthier diet than the SAD and weight loss only diets.

 

I support Dr. McDougall 100% nonetheless. I love what he does in the world. This is about the targeted benefits that require an evolution of the standard vegetarian or vegan or even the plant based message, to one that is based on maximizing the nutrient per calorie ratio of the foods you eat. Even though the end result may be similar, the mindset is greatly enhanced.

 

Dr. Fuhrman has just taken things to a new level, and one that in my assessment after the conference, many are simply just beginning to come to terms with, including many of the doctors in the plant based community. And it has naturally created tension. This is good. There are many entrenched nutritional paradigms that are getting uprooted and in some cases upstaged right now as the message about the healthiest way to eat through nutrient density or "nutritional excellence" evolves. The science of nutrient rich nutrition has emerged.

 

Healthy eating is not simply about not eating meat as you already know; it's about knowing how to eat a whole food, plant-based, nutrient-rich eating style optimally, and not everyone is ready for that. It depends on where they are in the nutrition transition we define and help people make, here at this site.

 

Dr. Fuhrman is focused on how to do that optimally, so you get all the real health benefits including maximum performance and longevity. This is true here a nutrientrich.com as well. Eating up to 90% or More, Plant Based Nutrient Rich is not inherently about weight loss, but weight loss and living at or near your ideal weight all year round, is a natural consequence of eating for health, performance and longevity. This is a complimentary but broader more detailed discussion and the reason why the discussion about what your diet is "based" in, has been so tenuous. These two doctors are sending similar but different messages.

 

• Dr. Fuhrman is basing his approach on the most nutrient dense foods that are naturally low calorie, with higher calorie yet still nutrient-rich foods in smaller amounts pending activity levels. He refers to people who seek the most nutrients per calorie as a "nutritarian".

• Dr. McDougall is basing his approach on calorically dense foods that are still considered nutrient rich, with the most nutrient rich, lower calorie foods added in after a person get's enough calories. He refers to the person who eats a starch based diet as a "starchivore".

 

Both of these approaches have their merits but become more meaningful, relevant and actionable when you understand the complex of benefits they are designed to realize for the healthy eater. Pending the array of benefits you are seeking, where you are in your nutrition transition, and other individualized considerations, will determine what approach you take.

 

In my view, if a person is not active enough, or is starchy carb sensitive, they can very easily gain weight as a starchivore especially after they have been eating this way for a while and their body has transitioned fully from their previous usual nutrient poor diet. If a person who is eating a vegetable based diet as primates do, and needs more calories, or to eat more often for any of a variety of potential reasons, they can just do so; but they are surely going to get the most nutrient rich foods when they eat with the nutrient density of foods in mind first and foremost. And this favors a vegetable based diet since vegetables are the most nutrient rich foods around and the best for healthy weight loss. Especially in a world that is not that active anymore. This is why in my opinion, one eats kale before corn and romaine before russet potatoes...  

This broader conversation requires a great deal of additional nutritional education to understand concepts not yet commonly discussed in the vegan, vegetarian, now plant based community, so it's no wonder that some percentage of people are going to misinterpret, or simply miss aspects of the message. It's inevitably going to happen, but that does not in anyway constitute a message gone awry. It's a message not yet fully understood, that requires at least a basic nutritional education.That's what I see.

After a few years away from this conference, following 6 prior years of attendance, and a 23 year evolution to this point on this very subject, I could see this pretty clearly.  

 

It was an amazing conference!

 

The post Starchivore or Nutritarian appeared first on Nutrient Rich.

What was so surprising was the intense focus on a "plant based diet", a term you only learned among the early adopters and "foodies" in years past, and the use of the new term in nutrition "nutrient rich".

From the "Skinny On Nuts"

Vocabulary Lesson:

In the past few years, a new term has been added to the nutrition dictionary: nutrient rich (nutrient density to those who want to be really fancy). The American Dietetic Association defines nutrient density as a way to compare the nutrients provided to the calorie count in a single food. According to the 2005 Dietary Guidelines for Americans, nutrient rich foods are foods that provide substantial amounts of vitamins and minerals for relatively few calories (USDA, 2005)2005).

National Peanut Board launches new skinnyonnuts.com site to assist (in making the Switch to Rich!)

ATLANTA, March 09, 2011 /PRNewswire/ — While most consumers say they agree with recommendations in the new Dietary Guidelines for Americans that call for eating a more plant-based diet — rich in fruits, vegetables, whole grains, nuts and other plant-based foods — only a third believe they’re knowledgeable about how to do so.

That’s one key finding in research commissioned by the National Peanut Board (NPB) that led to the creation of skinnyonnuts.com – a new web site focused on helping consumers decipher the recently released dietary guidelines and increasing their consumption of nuts and other plant-based foods.

“Americans have never been more conscious about eating nutritious foods, but they’re saying they need help to turn that desire into action,” explained registered dietitian Deanna Segrave-Daly.

Along with information about plant-based diets, skinnyonnuts.com features nutrition and health information, recipes and energy-boosting snack ideas. It also presents tips on eating a gluten-free diet and managing food allergies.

“When you consider that 90 percent of American pantries contain one or more jars or peanut butter, sometimes the challenge is as straightforward as connecting the dots to foods people already enjoy,” said Raffaela Marie Fenn, president and managing director of the National Peanut Board. “That’s precisely why we created this new site.”

Among the research findings:

• While 66 percent of respondents believe they are very or generally knowledgeable about nutrition and diet overall, only 33 percent say they are very or generally knowledgeable about plant-based diets.
• 67 percent did not know that eating a more plant-based diet could help manage overeating and craving.
• 38 percent said say they’re mostly or usually eating a plant-based diet today, with 68 percent admitting they definitely or probably should consume more plant-based foods.
• According to respondents, three challenges in particular make it difficult for them to eat a more plant-based diet: eating out or eating at other peoples’ homes, staying with a plant-based diet and finding tasty, enjoyable foods and recipes.
• Fewer than half (41 percent) of respondents said they are very or generally knowledgeable about nuts, their nutritional value or the role they play in eating a more plant-based diet.

Read More...

Learn more about making the Switch to Rich!

The post Consumers say they’re eager to eat a more plant-based diet, but need help understanding how. appeared first on Nutrient Rich.

Nutrient Rich.com

• A Nutrient Rich Diet is guided by the Nutritarian Food Pyramid created by Joel Fuhrman M.D., the leader in high nutrient density nutritional research and education.
• A Nutrient Rich Superfood eating style is based primarily on real, whole natural foods of plant origin. In our current market most of the foods sold are packaged as "natural" when they are in fact inherently not natural, nor nutrient rich, and while animal foods are arguably considered "whole foods" in the market, they are not considered "nutrient rich" either. Ref: The 3 Classes of Foods.
• A Nutrient Rich Superfood eating style  includes raw and cooked foods with a smaller percentage of cooked foods, but can be raw or high-raw if you want it to be. Some foods can increase in nutritional value when cooked conservatively and substantial nutrients are neither lost or destroyed. (Example: Soups)
• A Nutrient Rich Superfood eating style  can include small amounts of animal products - ideally wild, grass fed or farm-raised - if you eat them. Many people feel better eating small amounts of animal products in their diet for a variety of reasons, although this is not essential for healthy eating.
• A Nutrient Rich Superfood eating style can include processed foods where the nutrient value and integrity are maintained. (Example: smoothies, hummus and chopped salads...)
• A Nutrient Rich Superfood eating style eliminates and/or limits refined foods where the nutrients are stripped out and pleasure stimulating chemicals are either left in or added which can cause addiction, over consumption and rapid increase of insulin levels and disease potential.
• A Nutrient Rich Superfood eating style  is able to creatively duplicate the same pleasing effects of traditional junk food without the harmful result of overly refined products. You can actually have your cake and eat it too; although this is technically not "natural" even if made from whole natural, nutrient dense foods that are processed and the nutrient value and integrity are maintained.
• A Nutrient Rich Superfood eating style  can be customized to the individual based on their genetic predisposition, blood tests, and prior conditions with the help of a qualified health care practitioner. Environment, present situation, preferences and goals also play a big role. Supplementation may be essential, even though you are eating a nutrient-rich diet.
• A Nutrient Rich Superfood eating style is a lifestyle decision that works with your body's natural systems.
• A Nutrient Rich Superfood eating style  is the cornerstone of a successful lifestyle that is health promoting.

The post A Nutrient Dense or "Nutrient Rich" Superfood Eating Style: A Working Definition appeared first on Nutrient Rich.