Welcome!

We are glad you found us because the more you learn about Nutrient Rich® healthy eating the more you will want to discover its amazing health, performance and natural weight-loss benefits. And, the more you experience the benefits — eating to live more successfully, optimally healthy, at or near your ideal weight, all while aging slower, looking younger and maximizing your longevity— the more you will want to sustain Nutrient Rich healthy eating throughout your lifetime. No other diet or eating style can claim to have all these benefits.

No drugs. No gimmicks. No fads or trends. No end. Nutrient Rich healthy eating is based in nature, on what has been discovered through sound nutritional science, and on the pure and simple philosophy that eating up to 90% or More Plant Based Nutrient Rich™ foods is one of the smartest lifestyle choices that you can make. Our information, products and training and blog and support forum will help you make the Switch to Rich, the nutrient-rich way to eat simple, convenient, desirable and delicious.

We guarantee that once you start experiencing the benefits, you will never want to go back to any other way of eating. Nutrient Rich is that good!

It’s not based on the premise that you can’t control your eating habits or need to somehow eat less or “diet” further. It’s not focused on manipulating the protein, carbohydrate or fat in your diet. It’s foremost about achieving a higher nutrient per calorie ratio since this is the marker that ensures you are in line with all other aspects of healthy eating.

The truth is that 80-90% of the foods that people eat in westernized countries are nutrient poor — which over stimulate your system and become addicting; lack of proper nutrients leads to all kinds of health problems, fatigue, irritability, mood swings, weight gain (when you try satisfy your hunger with nutrient poor calories and end up over consuming), and the inability to focus. All of this compromises the quality of your life.

As a subscriber to the Nutrient Rich® Healthy Eating for Life Inbox Magazine, we help you make the Switch to Rich, the Nutrient-Rich Way to Eat™. This includes a 7-Day Quick Start Guide with Recipes©.

We then help you Make the Nutrition Transition™ to 90% or More Plant-Based Nutrient Rich™ foods, packed with the nutrients your body needs to succeed. We also provide premium resources from members of our Expert Panel, online training and events so your knowledge, experience and confidence continue to build. The more you know the better.

Plus, the products and meal planning recommendations that we offer TASTE GREAT; Nutrient- Rich foods ultimately result in an natural desire for healthy eating all the time, and satisfy you with less calories. You will enjoy every mouthful and feel good about the results. What could be better than that?

Learn Nutrient Rich® healthy eating and your life will change for the better forever as you experience incredible health and live at or near your ideal weight.

The book, Switch to Rich: The Nutrient Rich Way to Eat© and The Nutrition Transition System™ products and guides are founded on more than 20 years of dedicated study, research, and trial and error— are backed by the finest and most practical scientific guidance available. Lovingly and passionately developed by our founder and CEO John Allen Mollenhauer (who we affectionately call “JAM”), Nutrient Rich® has won the acclaim and endorsements from our esteemed Expert Panel, who are some of the major leaders in nutrition and health today.

Subscribe to the Nutrient Rich® Healthy Eating for Life Inbox Magazine, today— it’s for everyone.